Job Survival Kit

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Q: What are www.changeitplease.com, skipharvard, and other web presences such as those you”ve mentioned that I hear advertised on the TV and Radio.
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They all seem the same to me. Can you explain why?
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A: I get so many questions like this that I”ve put up a separate Q and A category called Television & Radio Advertising. As an example, in addition to the web presences you”ve
listed here you could mention many others that you haven”t seen or heard of yet.
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Sometimes these web presences are created by bizopp Lead providers or bizopp distributors running co-op advertising and rotating web presences. Also, Sometimes web presences like the ones you”ve mentioned are used in order to determine what commercials generates what return
or frequently they are used to track revenue-share deals with TV & Radio stations running the
commercials.
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As an example they might assign a TV station or Radio Station to each website to see which advertising source generates the best return.
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For example:
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www.changeitplease.com - Radio Station WBVX - Amount of leads produced: 791
skipharvard - Radio Station WZBY - Amount of leads produced: 60
Other web presences - Radio Station WLMU - Amount of leads produced: 103
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Let me know if that helps.

Filed under: General

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